Portfolio
Creativity … RIPE for the picking.
Our talented team creates and supports vibrant brands for global, national and local companies. Here’s a sampling of projects that reflect our ability to create meaningful and effective solutions.
- All
- Association
- Branding and Identity
- Campaign
- Digital
- Health and Wellness
- Illustration
- Technology
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LifeLock
Campaign
LIFELOCK MEMBER CAMPAIGN
LifeLock requested a campaign refresh for a new partner audience. The campaign included digital and print assets with visuals and messaging targeted to a male demographic of travelers and outdoor enthusiasts. The campaign generated premium response rates and influenced LifeLock to add this type of campaign to other partner verticals.
Landing Page, Print Ads, Email -
UniCare
Campaign
UNICARE ENROLLMENT CAMPAIGN
Healthways, a wellness provider for health plans, launched the UniCare Full Circle Health program to help employees focus on the positive aspects of healthier living and to help reduce employer healthcare costs. The campaign included multiple levels of pre- and post-launch support for maximum engagement.
Overview Demo, Direct Mail, Posters, Emails, Brochure, Tradeshow Banners, Clings, Sales Sheets, Post Card -
Ritz-Carlton
Media Kit
RITZ-CARLTON MEDIA KIT
A media kit, reflecting a theme of understated style and elegance, was developed for the newly redesigned Ritz-Carlton Magazine. This coincided with the launch of a new Global Media Network which gave advertisers significant exposure to an exclusive clientele and provided new sources of ad revenue for the publication.
Folder, Brochure, Sales Sheets, Copywriting -
Silver Sneakers
Campaign
SILVERSNEAKERS ENROLLMENT CAMPAIGN
Healthways, a wellness provider for employers and health plans, increased program enrollment in the SilverSneakers fitness program by focusing on the senior participant’s “journey to fitness.” A retro-style identity, that resonated strongly with the target audience, was launched to promote the benefits of being physically fit at an advanced age.
Direct Mail, Posters, Post Cards -
Phx Ad Club
2009 ADDYs
PHOENIX AD CLUB 2009 ADDY COMPETITION & EVENT
The annual ADDY competition and awards gala needed to increase entires and participation. Original illustrations, based on classic Luchador wrestlers, conveyed the “Smack-down” theme where only the best can win the ADDY “title” belt. Communications included winners book, event signage and an email campaign that provided pertinent competition information.
Winners Book, Banners, Emails -
Laser Touch One
Identity
LASERTOUCHONE IDENTITY
A health and wellness company needed a complete identity overhaul after their laser device was approved by the FDA. A fresh new brand was developed for the growing company including a new logo, web site and collateral. Detailed brand guidelines were also provided to ensure consistency through all avenues of communication.
Branding & Identity, Logo, Web Site, Emails, Posters, Direct Mail, Brochure, Tradeshow Banners, Brand Guidelines -
Phoenix Art Museum
Collateral
PHOENIX ART MUSEUM GRAND OPENING COLLATERAL
Phoenix Art Museum needed to attract media and noteworthy attendees to their $50 million-expansion grand opening gala. The invitation, developed as a poster for display, revealed expansion highlights and served as an event reminder. Advertisements and promotional cards were also created to boost museum attendance.
Poster Invitation, Ads, Promotional Cards -
Victimas
CD / Media Kit
FENÓMENOS
The Latin rock band, Victimas del Dr. Cerebro, needed a comprehensive package for their major release, Fenómenos. The illustrations reflect the personalities of individual band members to reinforce their original style. A media kit was also created to distribute to recording industry outlets. Posters and promo cards served to promote concerts and events to the general public.
CD, Media Kit, Promo Cards, Concert Posters -
PetSmart
Retail
PETSMART RETAIL
To drive sales and interest, PetSmart needed seasonal in-store display signage for exclusive pet toys and wardrobe merchandise. Seasonal themes were developed to showcase custom products and reinforce the PetSmart brand. Gift cards were also developed for in-store and resale applications during the holiday season. Playful designs appealed to various types of pet owners while the minimalist typographic design also provided post-holiday shelf life.
Display Signage, Gift Cards, Copywriting -
LifeLock
Campaign
LIFELOCK PARTNER CAMPAIGN
LifeLock requested a refresh for their portfolio of co-branded partner marketing materials to better engage the predominantly male audience. The refresh, including banner ads and retargeting ads, resulted in a 30% improvement in click through rates and an 18% increase in new member enrollment.
Direct Mail, Print Ads, Landing Page, Digital Retargeting Ads -
Engage
Campaign
ENGAGE ENROLLMENT CAMPAIGN
Healthways, a wellness provider for employers and health plans, encouraged enrollment in the new Engage healthy living program by focusing on the positive aspects of healthier living for employees. Print materials increased on-site participation, while digital elements supported the campaign off-site by offering a fitness portal with customized plans and member milestone tracking.
Brochure, Fitness Portal, Posters and Table Tents, Emails -
Phx Ad Club
2010 ADDYs
PHOENIX AD CLUB 2010 ADDY COMPETITION & EVENT
The annual ADDY competition and awards gala needed to increase entires and participation. A theme based on elusive “Sasquatch” sightings was developed to convey that winning an ADDY can be just as tough to bag. Communications included email campaigns, winners book, event signage and a tabloid-style newspaper that provided pertinent competition information.
Winners Book, Tabloid Newspaper, Emails -
Identity
Logos
LOGO GALLERY
A gallery of custom logos, reflecting our team’s ability to create vibrant brand identities that build affinity and connection with a partner’s core customer base.
Logos -
Oravig
Digital
ORAVIG LAUNCH EMAIL CAMPAIGN
A pharmaceutical company needed an email campaign to help launch a new medication to the public and promote consumer savings on prescription costs.
Emails -
Phx Ad Club
Social
PHOENIX AD CLUB JOB BOARD SOCIAL MEDIA ADS
When Phoenix Ad Club created a new job board, a social media campaign was needed to promote benefits and increase awareness. A direct mail postcard companion piece helped spread the word to industry leaders who didn’t already follow the club on social media.
Social Media Campaign, Direct Mail -
CBS Watch!
Illustration
CBS WATCH! MAGAZINE ILLUSTRATIONS
Watch! is a lifestyle magazine told through the eyes of a celebrity. Original illustrations for various editorial layouts placed celebrities and public figures into fun, fictional settings.
Editorial Illustration -
RIPE Creative
Promo
RIPE GREETING CARDS, MAGNETS
RIPE developed a promotional piece to increase brand awareness and serve as general correspondence throughout the year. A series of unconventional greeting card characters were developed to showcase the brand and our illustration skills. Magnets were also included as a keepsake for display after the greeting card is discarded.
Greeting Cards, Magnets -
ABA
Books
AMERICAN BAR ASSOCIATION BOOK COVERS
To provide deeper member engagement and drive sales, the American Bar Association needed new book covers for many titles targeted to the legal profession.
Book Covers
